Two pillars of success in the petrochemical industry

Engineer Komeil Pourziaei, in an interview with Mizan, said: "A development-oriented outlook in the petrochemical industry requires certain prerequisites, without which the defined goals in this field will not be realized. Developing the commercial sector and enhancing productivity are key strategies that shape the scope of both short-term and long-term policies and tactics. Balanced responsiveness to customer needs and continuous presence in the customers’ value chain—ultimately leading to increased market share for products—are among the goals defined within these strategies. Balanced responsiveness means accurately identifying the specific and general needs of audiences, and categorizing them in alignment with the diverse outputs of the country’s petrochemical industry."

The CEO of Khark Petrochemical Company stressed: "The secret to sustainable success and its continuity in the petrochemical industry lies in paying attention to value engineering and adopting a pragmatic approach. Neither of these two essential pillars, on their own, can guarantee success in this vital sector."